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GRAI Inc.

Music & Artist Relations Lead

Posted 2 months ago
10+ years experience
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AI Summary

Lead the end-to-end artist relations strategy, including onboarding frameworks and ambassador relationships. Build and manage the artist relations team while serving as the voice of the artist to influence product and marketing decisions.

About GRAI

GRAI is reimagining how music is discovered and shared, created around the social layer of it. We're pre-launch, moving fast, and building the infrastructure for how the next generation of artists connects with their audience.

The role

You'll lead artist relations at GRAI — own the strategy, build the function, and grow the team behind it. This is a leadership seat: you set direction, define how GRAI works with artists, and are accountable for the outcomes. At this stage you'll be hands-on while you build, then scale yourself out as the team grows. You'll work directly with the founding team and partner closely with Product, Marketing and Brand.

What you’ll own

  • The artist relations strategy end-to-end — landscape, priorities, and how it maps to GRAI's growth stage

  • The framework for how GRAI works with artists: onboarding, co-marketing, content integrations, ambassador relationships

  • The onboarding pipeline as a system — from industry networks and platforms to live events and social discovery

  • The most important artist relationships personally; the rest you build a team and playbook to run

  • Hiring, leading, and developing the artist relations team

  • The artist's voice at the leadership table — turning ground-level insight into product and marketing decisions

  • Partnership opportunities beyond the app: campaigns, content, events

What we're looking for

  • A senior operator from the music industry who has built and led artist- or partnership-facing teams (label, streaming platform, music tech, artist management)

  • Real, owned relationships across the US emerging/mid-tier artist ecosystem

  • Fluent in both the creative side of artists and the business side of partnerships

  • Has done 0→1 and managed people — comfortable being in the weeds pre-launch and scaling into pure leadership as the function matures

  • Strategy and execution in the same person

What we offer

  • A leadership seat with a direct line to the founding team — you shape product direction

  • Ground-floor moment at a music tech company with serious backing and a clear thesis

  • Competitive compensation + equity

  • Flexibility in how you work

  • US/remote

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